The VO Pro Blog is your go-to resource for voice actors who are done winging it.
We serve up real-world strategies for growing a profitable voiceover business—without relying on casting sites or waiting for someone to “discover” you.
Whether you’re just starting out or scaling up, this blog delivers actionable insights on voice over marketing, how to get voice over clients, building direct relationships with buyers, pricing your work, professional development, personal growth, and navigating the modern voiceover industry like a pro.
From email outreach scripts to mindset reframes, we go beyond fluff and give you practical tools that actually move the needle.
New posts drop weekly.
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You’ve probably heard about “cold emailing” and thought, That’s just spam, right? Or maybe the idea of bothering someone with an unsolicited email gives you flashbacks to awful networking mixers where everyone exchanges business cards and fake smiles.
Whatever the reason, I get it—cold emailing feels like uncharted territory for a lot of voice actors.
But here’s the truth: it’s how I built my 6-figure VO business.
Read MoreYou have the passion, the talent, and the excitement to kill it into the world of voiceover. But there is more to success in this industry than having a smooth voice and good gear.
Voiceover is a mix of artistry, business, and endurance. It requires strategy, dedication, and a commitment to long-term growth. To make it past the early stages and build a career that lasts, you need to master eight critical resources. These go beyond tangible items and touch on things that will define your mindset, workflow, and resilience.
Read MoreYeah there are probably more than 10, but that seems to be the traditional number of commandments so that’s what we’re rolling with today.
Completely unlike Moses from the mountaintop, I bring you these 10 Commandment of Voice Over. Trust me, it’s not every day you get 10 commandments from an atheist. 😉
Now before you get your hackles up, we’re playing fast and loose with the word commandments here. There are no hard and fast rules that you should never, ever, ever violate, but these are pretty close. Think of them as my strong recommendations.
As always, you run your own business and career. But if I were you, I’d pay attention.
Read MoreFact: Women account for over 40 % of the fan bases of the NFL, MLB, and NHL.
Fact: Women comprise 47.7 % of viewership of Super Bowl 58.
Fact: Media coverage of women's sports has nearly tripled in the last five years.
So why isn't a female voicing this? "NCAA Division I Women's Volleyball Championship. Attendance is encouraged. Passion is mandatory. Buy your tickets today at ncaa.com."
And why can't a female voice this? "It's more than the Super Bowl. It's the Super Bowl in Las Vegas."
When it comes to advertising sports, movies, and brands that women spend time and money supporting, women want to see and hear women promoting them.
So how can we let the higher-ups know what we really want? Well, when there's no door to kick in, we have to build one. It's time to start building doors for women to walk through.
Read MoreVoice acting is an art, but landing clients? That’s a science—and one that can feel like a unicorn hunt if you don’t have the right tools in your box.
Sure, word of mouth, referrals, and P2P and gig sites are all fine and well, but if you’re serious your business and about building a steady stream of clients, scalable lead generation and outreach is a strategy and skill you have to develop.
I’ve tried a lot of different lead generation tools out there. Some are better than others. Whether you’re new to generating your own leads or looking to level-up, in this post, I’m going to break down the top lead generation tools that can help you grow your business.
But this is not just a list—I’ll take you through their strengths, weaknesses, and why they matter in the context of your work. Let’s count them down.
Read MoreToday we sit down with Casting Director, VO Coach, voice actor, and head of Voiceover Activate, Libby Clearfield. Libby shares her journey from theater to voiceover, her experiences in casting, and the challenges and rewards of freelancing. She also chats about the impact of AI in the industry, the importance of following directions in auditions, the value of community among voice actors, the significance of building relationships and maintaining professional standards in voiceover work.
Read MoreThe fact is your dream client is searching online right now for someone with your exact skills. Maybe they need a voice actor who can crush their e-learning project. They type a few words into Google. Boom—pages of results.
But where are you? Not page one. Not page two. You’re somewhere way down in the witness protection program of search results where no one ever sees or hears you.
That’s why SEO matters. SEO is Search Engine Optimization. It’s about showing up where your clients are already looking.
So, let’s talk about the things you can do—simple, approachable strategies that even the busiest freelancer can tackle.
Read MoreAlright, let’s talk about the mental game of going full-time as a freelancer. I’m talking about the shifts that take you from “Hey, I’m doing this voiceover thing on the side” to “This is what I do. Period.”
The mindset stuff is just as gritty and real as all the tangible things you’re already doing to make the work happen. But the mental side is where you’ll make or break yourself long-term.
Let’s walk through the shifts that get you from being part-time to owning this path full-time and for good.
Read MoreToday, we’re talking voice over conferences—what they are, why they’re a must for serious voice actors, and how to navigate your first one like a pro. If you’re a new voice actor looking to grow your skills, connect with the VO community, or even just see what all the buzz is about, stick around.
From why to attend, to a practical VO Conferences Survival guide packed with tips, we’ll walk you through everything you need to know to make your first VO conference a smashing success.
And at the end, I’ll give you the link to my FREE Done For You VO Conference Calendar that automatically updates the events in your personal calendar.
Read More
