Can AI Replace Voice Actors? The TRUTH About AI Voices & VO Work

The first time AI voices started sounding halfway decent, a lot of voice actors had the same reaction. That sinking feeling. The one that starts as a whisper in the back of your mind: Is this going to take me out?

For years, synthetic voices were a joke. Robotic, choppy, completely lifeless. Nobody took them seriously. Then something changed. The tech improved. AI voices started sounding more human. More natural. Some of them could even express emotions—at least in a way that fooled casual listeners.

Suddenly, AI wasn’t just a novelty. It was a tool that companies were actually using to replace human talent.

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Want a Thriving VO Business? MASTER This One Skill!

There’s a moment every voice actor dreams of—when a client emails, not for an audition, not to ask about rates, but to say, “Hey, we’ve got another project for you.” No hoops, no hurdles, no audition, just repeat business landing straight in your inbox.

If you’ve been in the game for any length of time, you know that getting work isn’t the hardest part—getting clients to come back is where the real magic happens.

So, what’s the secret? What makes a client think of you first when their next project lands on their desk? It’s not just about talent. It’s not even about price.

It’s about relationships.

And if you want to turn one-off gigs into long-term, repeat business, you need to know how to make those relationships last.

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How Much Should New Voice Actors Charge? The TRUTH About VO Rates

If there’s one question every new single solitary voice actor asks starting out it’s this: How much should I charge?

If you're just starting out, the answer isn’t as simple as “pick a number and hope for the best.” Rates in voiceover aren’t arbitrary; they’re based on industry standards, market value, and, crucially, your level of experience.

So let’s break this down the right way, because guessing—or even worse, undercharging—can do more damage than you think.

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$1.1M Audition! Why I PASSED and Maybe YOU Should Have Too

Why would anyone in their right mind PASS on a $1.1 million audition?

And Paul, aren’t you the one always beating us over the head with, “Stand up for pro rates, “Know your worth,” “Make it worth your time,” and on and on?

First of all, who ever said I was in my right mind?

Secondly, I absolutely beat the drum of “Stand up for pro rates, “Know your worth,” and “Make it worth your time.”

So why did I pass on a 1.1 million-dollar commercial audition? Why did I not even take a swing? Have I stroked out? Lost my marbles? Has Pauly’s Little Choo-Choo gone around the bend?

Today I’m going to lay out for you exactly why it took me less than two minutes to pass on this opportunity, and why… maybe…you should have, too.

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Voiceover Beginner Starter Pack: What Gear Do You REALLY Need?

So, you’ve decided to get into voiceover. Whether you’ve decided you want to do this as a career or just looking to make some cash on the side, you need gear.

But not just any gear. The RIGHT gear. Because no one wants to overspend on a mic that makes you sound like you’re recording in a rest stop bathroom.

Lucky for you, I’m here to guide you through the maze of audio equipment and get you set up for success.

What I’m not going to do is put links in the description and show notes. I’m not tryingto sell you gear. But I will list the gear I’m talking about here.

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The Voice Actor’s SURVIVAL Guide to Direct Marketing

You’ve probably heard about “cold emailing” and thought, That’s just spam, right? Or maybe the idea of bothering someone with an unsolicited email gives you flashbacks to awful networking mixers where everyone exchanges business cards and fake smiles.

Whatever the reason, I get it—cold emailing feels like uncharted territory for a lot of voice actors.

But here’s the truth: it’s how I built my 6-figure VO business.

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8 MUST-HAVE Resources Voice Actors CAN'T Ignore, Newbie or Pro

You have the passion, the talent, and the excitement to kill it into the world of voiceover. But there is more to success in this industry than having a smooth voice and good gear.

Voiceover is a mix of artistry, business, and endurance. It requires strategy, dedication, and a commitment to long-term growth. To make it past the early stages and build a career that lasts, you need to master eight critical resources. These go beyond tangible items and touch on things that will define your mindset, workflow, and resilience.

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The 10 COMMANDMENTS of VO Every Voice Actor NEEDS

Yeah there are probably more than 10, but that seems to be the traditional number of commandments so that’s what we’re rolling with today.

Completely unlike Moses from the mountaintop, I bring you these 10 Commandment of Voice Over. Trust me, it’s not every day you get 10 commandments from an atheist. 😉

Now before you get your hackles up, we’re playing fast and loose with the word commandments here. There are no hard and fast rules that you should never, ever, ever violate, but these are pretty close. Think of them as my strong recommendations.

As always, you run your own business and career. But if I were you, I’d pay attention.

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Advocating for WOMEN in VO: Building Doors with Christy Harst

Fact: Women account for over 40 % of the fan bases of the NFL, MLB, and NHL.

Fact: Women comprise 47.7 % of viewership of Super Bowl 58.

Fact: Media coverage of women's sports has nearly tripled in the last five years.

So why isn't a female voicing this? "NCAA Division I Women's Volleyball Championship. Attendance is encouraged. Passion is mandatory. Buy your tickets today at ncaa.com."

And why can't a female voice this? "It's more than the Super Bowl. It's the Super Bowl in Las Vegas."

When it comes to advertising sports, movies, and brands that women spend time and money supporting, women want to see and hear women promoting them.

So how can we let the higher-ups know what we really want? Well, when there's no door to kick in, we have to build one. It's time to start building doors for women to walk through.

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