The VO Pro Blog is your go-to resource for voice actors who are done winging it.
We serve up real-world strategies for growing a profitable voiceover business—without relying on casting sites or waiting for someone to “discover” you.
Whether you’re just starting out or scaling up, this blog delivers actionable insights on voice over marketing, how to get voice over clients, building direct relationships with buyers, pricing your work, professional development, personal growth, and navigating the modern voiceover industry like a pro.
From email outreach scripts to mindset reframes, we go beyond fluff and give you practical tools that actually move the needle.
New posts drop weekly.
Start here. Stay sharp. And stay booked.
For a list of recommended industry blogs, click here.
SEO used to be simple. Pick a few keywords, integrate them into your homepage, write a blog post a few times a month, and boom! You could land on page one.
But that was before Google got smart. Before generative AI started answering questions for users without sending them to your site. Before "search" stopped being just about links, and started being about summaries.
Now the question isn't just "How do I rank?"
The real question is: Does SEO even matter anymore?
Read MoreThis One Decision Could Shape Your VO Career
Getting repped can open doors, but it can also lead to confusion, frustration, or worse: a legal mess you never saw coming. In this post, we’re breaking down the real differences between talent agents and talent managers, the legal and business implications of working with each, and how to make the right decision for where you are in your voiceover career.
If you’ve ever Googled…
• “Talent agent vs talent manager”
• “Do voice actors need an agent?”
• “What does a VO manager actually do?”
And still have questions, this post was written for you.
Let’s clear it ALL up.
Read MoreYou’ve just sent your latest cold-email blast—fifty prospects, all carefully researched, each message tweaked to perfection. A handful replied, you booked a couple of gigs, and you’re patting yourself on the back. Cold email works. No doubt about it. But a few weeks later, your inbox slows down again.
Sound familiar? Now imagine a different scenario.
You finish a project, and before you even sign off, your client says, “Paul, if you ever need more work, I’ll send people your way.” A week later, you get an email from a producer you’ve never met, saying, “John at Acme Productions recommended you for our e-learning series.”
Read MoreStruggling to stay organized in your voiceover business?
You’re not alone—and the solution isn’t more gear. It’s better systems.
In this post, I’ll walk you through the exact tools and workflows professional voice actors use to manage projects, track clients, quote confidently, and keep their VO business running like a machine. Whether you’re brand new or scaling fast, this is your behind-the-scenes look at how to stop the chaos and start operating like a pro.
Download the free VO Business Systems Checklist here:
https://welcome.vopro.pro/systems-checklist
This checklist includes:
The best VO tools for beginners and pros
A plug-and-play folder system for every job
Pro tips for marketing, finances, and client experience
A weekly business routine that keeps you on track
If you’re ready to stop winging it and finally feel in control of your business, this is your first step.
Read MoreAre you a voice actor struggling to market yourself? You’re not alone—but you might be making a few rookie mistakes that are costing you clients, gigs, and momentum.
In this video, we’re breaking down the biggest marketing mistakes beginners make in voiceover—and how to avoid them like a pro. From bad outreach habits to relying too hard on your demo, we’re calling it all out.
Ready to book real work without relying on platforms?
Struggling with what to charge?
Grab VO Rates 101 here: https://training.vopro.pro/vorates101/
Whether you’re just starting out or finally ready to take your business seriously, this video will help you stop spinning your wheels and start marketing like a working voice actor.
Read MoreStruggling to get voiceover clients even though you’ve got the talent and the gear? You’re not alone—and it’s probably not your demo holding you back.
In this post, we break down the real marketing strategies voice actors need to start booking consistently.
We’ll cover what’s actually working in 2025, what most beginners get completely wrong, and how to stand out in a saturated market without relying on casting sites.
This is your intro to the systems we go even deeper into during The Rise of the Self-Made Voice Actor—our free, no-fluff webinar series designed to help you build a sustainable, client-driven VO business.
You’ll learn:
• How to identify and target high-value clients
• What to say in cold outreach emails that actually get replies
• The branding and positioning moves that get you taken seriously
• Why most voice actor marketing fails—and how to avoid the trap
Skip the guessing. Start marketing smarter.
✅ Draft your outreach emails with VO ClientConnect™ GPT: https://training.vopro.pro/clientconnect/
Read MoreStruggling to find voiceover clients? You’re not alone — and you’re not doing anything wrong. In this video, we break down how to find voiceover clients without relying on casting sites or burning yourself out.
Whether you’re brand new and looking for beginner voice acting clients or a seasoned talent trying to reboot your marketing, you’ll get real, actionable VO marketing tips that actually work.
Learn how to market your VO business
Discover what clients really want
Stop guessing — start booking
This is the real talk most voice actors never hear. We’ll cover everything from building a client list to writing cold emails that don’t suck. So if you’re ready to get serious about how to market VO, this video is your roadmap.
Read MoreAI voices are here—and they’re not THAT awful. So where does that leave you as a professional voice actor?
In this post, we break down exactly how to position yourself to beat AI voices and stay booked in an industry that’s changing fast. If you’ve felt the fear, the doubt, or that pit-in-your-stomach moment when you heard a robot that sounded “pretty good”… this is the video you need to watch.
👉 Discover what clients still crave that AI can’t replicate
👉 Learn how to stand out, not shrink back
👉 Stop marketing like it’s 2016 and start booking like a pro in 2025
This isn’t panic. It’s strategy.
Download The (Free) Voice Actor’s Guide to Positioning Against AI: https://welcome.vopro.pro/ai-positioning-guide
Read MoreWant to get booked more from social media — without going viral, dancing on TikTok, or posting random mic pics?
In this post, I’m breaking down the 4 content types that actually attract voiceover clients. These aren’t trends or fluff — they’re based on strategy that works in the real world.
If you’re serious about growing your VO business online, this is your playbook.
You’ll learn:
What to post (and what to stop posting)
How to build trust with content
The #1 shift that turns views into bookings
Whether you’re using Instagram, LinkedIn, TikTok, or YouTube, these VO social media tips will help you promote your voiceover business with confidence and clarity.
Read More
