The VO Pro Blog is your go-to resource for voice actors who are done winging it.
We serve up real-world strategies for growing a profitable voiceover business—without relying on casting sites or waiting for someone to “discover” you.
Whether you’re just starting out or scaling up, this blog delivers actionable insights on voice over marketing, how to get voice over clients, building direct relationships with buyers, pricing your work, professional development, personal growth, and navigating the modern voiceover industry like a pro.
From email outreach scripts to mindset reframes, we go beyond fluff and give you practical tools that actually move the needle.
New posts drop weekly.
Start here. Stay sharp. And stay booked.
For a list of recommended industry blogs, click here.
Today, we're going to talk about the top three biggest voice actor website designers in the business, specifically the mistakes most voice actors make when building a voice actor website. We'll also show you some voice actor website best practices that you can use when you're either working with an experienced developer or DIY on your site so that you can avoid these common mistakes.
Read MoreNobody starts out looking for the worst places to find voice acting work.
But if you're going to look for the best voiceover websites to find voice acting jobs online, it's also useful to know the voiceover websites to avoid and more importantly, why they're sketchy at best.
Read MoreThere seems to be a lot of confusion over voice acting, branding, voice over logo design, and the distinction between a logo and brand identity for voice over. And in this post, we'll answer a ton of questions about a logo and branding for voice actors.
Read MoreThere’s a great moral throwdown in the original Jurassic Park movie when Ian Malcolm, (Jeff Goldblum) tells the park founder, John Hammond (Richard Attenborough), “Your scientists were so preoccupied with whether or not they could, they didn't stop to think if they should.”
As so it is with DIY voice-over demos: Just because you can, doesn’t mean you should.
Read MoreMost of us mistakenly tend to focus on external threats to our well-being. We endlessly worry about the things that could do harm to us, that threaten our physical, psychological, social, or financial well-being. Psychologists call this rumination.
The problem with focusing on the external is that we waste an inordinate amount of time and useless energy on things we can’t control.
Read MoreA fellow voice actor recently reached out to me on LinkedIn:
Hey Paul!
I was wondering if you had a quick minute to help me price a VO project. I'm not great at pricing things, tbh, and I don't know what to do with the GVAA rate guide when it comes to multiple usages. I could really use your guidance!
It's a [foreign] production company that's doing a [category] campaign. They want a :90 script with multiple cut downs, a :20 script, 5 years, worldwide, all media.
I'd love your thoughts on this!
Let’s discuss the All-Media Buyout.
Read MoreI’ve been pretty vocal on social media about so-called “coaches” in this business who purport that Fiverr, Upwork, Craigslist (for chrissakes), and the like are the key to a career as a professional voice actor.
My problem is not with these sites. My problem is with the scarcity mindset and the so-called “coaches” who teach it.
Read MoreIf you’re a voice actor long enough, and you’re reaching out to enough people daily, no matter how diligent you are about targeting the right people, occasionally, rarely, (one in hundreds or thousands), you will get a nasty, mean, or otherwise rude response.
Read MoreWe have a very passive industry. We suck at marketing ourselves. We’d much rather sail hundreds of auditions into the ether on the pay-to-plays than sit down and do the work to reach out to people.
Here are the three biggest mistakes you’re likely making in your voice-over marketing and why you’re making them.
Read MoreIt can be very confusing trying to figure out how to handle casting notices that come in that are well below the going rates.
This week, I thought it might be useful to show two real-world examples I’ve received very recently as well as my actual responses so that you can see how to handle these less than ideal requests.
Read MoreBack in February, I recapped my research talking to almost 70 voice actors last Fall, and announced the development and launch of The VO Freedom Master Plan (VOFMP).
Here’s an update on what’s happening right now.
Read MoreIn this post, we’re going to talk about how to engage prospects who have potential projects (hot leads), and how to properly set and manage expectations to that we can provide a quality experience for that client so that they will be more inclined to work with us again.
Read MoreThere’s no way around it.
You can rationalize, make excuses, laugh it off, sweep it under the rug, and flat-out refuse to believe it.
The truth is (and there are very few truths in voice-over) it’s a numbers game.
One or two sit ups a day won’t make you fit.
Read MoreThe idea that you need to be everywhere all the time on social media is simply not true. And it’s not healthy for our industry because of the individual overwhelm and compromised quality of the collective content we’re producing.
Read MoreToo many times, we start to dream a dream, and we tell ourselves, “That’s impossible.” And too many times, we let ourselves believe that bullshit.
Read MoreWe do the work. We build the habits required. We put in the time, training, sweat, failure, education, and long hours. We do the hard shit. We do what it takes.
And when we do that consistently and long enough, eventually, we see improvement. Progress. Successes. We start to achieve the goals we set for ourselves. We have those days you just can’t beat when we get those gigs that just make your whole day, or week, or month.
And a funny thing happens along the way…
Read MoreI know things are dark for you right now. I get it. I’ve been through it. There was a time I literally did not know where the rent was gonna come from. I’ve had those sleepless nights. And there are many that have had it way tougher than I and made it through.
Read MoreWe all do it. Voice actors included. Newbs and veterans alike.
We look to the left, and to the right, and we see our colleagues doing well. We see their wins. Their successes. Their triumphs.
And then that little green goblin of envy and jealously starts to rear its warped and ugly head.
We get insecure. We feel less than.
We start to believe that because we don’t have their successes and wins and triumphs that somehow that makes us less successful.
We compare ourselves to others. And it’s killing us.
Read More
