The VO Pro Blog

The fact is your dream client is searching online right now for someone with your exact skills. Maybe they need a voice actor who can crush their e-learning project. They type a few words into Google. Boom—pages of results.

But where are you? Not page one. Not page two. You’re somewhere way down in the witness protection program of search results where no one ever sees or hears you.

That’s why SEO matters. SEO is Search Engine Optimization. It’s about showing up where your clients are already looking.

So, let’s talk about the things you can do—simple, approachable strategies that even the busiest freelancer can tackle.

Read More

Alright, let’s talk about the mental game of going full-time as a freelancer. I’m talking about the shifts that take you from “Hey, I’m doing this voiceover thing on the side” to “This is what I do. Period.”

The mindset stuff is just as gritty and real as all the tangible things you’re already doing to make the work happen. But the mental side is where you’ll make or break yourself long-term.

Let’s walk through the shifts that get you from being part-time to owning this path full-time and for good.

Read More

Kevin Kilpatrick and Bobbi Maxwell, hosts of the Making Wavs podcast, join me to discuss their backgrounds in radio and how they transitioned into voiceover.

Kevin primarily works in automotive and e-learning, while Bobbi focuses on commercial work, particularly in the automotive and political genres. They also talk about the advantages and disadvantages of coming from a radio background in voiceover.

The conversation covers topics such as the different tiers of automotive work, the evolution of their podcast from the Middle Class VO Podcast to Making Wavs, and the importance of repeat clients in the voiceover industry.

Read More

Alright, so you’ve landed a big commercial gig, and the client’s ready to pay you thousands to use your voice. You’re stoked, right?

But then, buried in the contract, you see it: in-perpetuity rights. Sounds fancy, sounds official, but what does it actually mean?

And why should you, as a voice actor, care? Let’s break this down. This is In-Perpetuity Explained.

Read More

Today, we talk with one of the smartest guys in the business. Tom Dheere, known as the VO Strategist, shares his origin story as a voice actor and discusses the changes in the industry over the past 30 years.

Tom emphasizes the importance of being a good storyteller and adapting to the evolving industry, including the use of AI, and offers guidance and mentorship to voice actors, helping them navigate the industry and make informed decisions.

He also discusses the potential impact of AI on the voiceover industry and advises voice actors to consider their values and consult with a lawyer before getting involved with AI voice cloning.

Read More