The VO Pro Blog is your go-to resource for voice actors who are done winging it.
We serve up real-world strategies for growing a profitable voiceover business—without relying on casting sites or waiting for someone to “discover” you.
Whether you’re just starting out or scaling up, this blog delivers actionable insights on voice over marketing, how to get voice over clients, building direct relationships with buyers, pricing your work, professional development, personal growth, and navigating the modern voiceover industry like a pro.
From email outreach scripts to mindset reframes, we go beyond fluff and give you practical tools that actually move the needle.
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Yes, everyone is stressed. We have a global health crisis, rampant systemic racism (certainly nothing new), social and political unrest, catastrophic natural disasters, climate change, staggering unemployment, and massive disruption to our basic routines.
Still…
There’s a phenomenon that was well in place long before the pandemic, which seems to have accelerated since: The public, online asking/begging for work. It’s got to stop.
Read MoreIn the course of my daily prospecting earlier this week, I just happened to reach out to someone at a production company while they were on the phone with their casting director. It turns out they’re casting a network TV show that will rely heavily on voiceover and as luck would have it, dumb luck generated the opportunity for me to audition.
Except it wasn’t dumb luck.
Read MoreEverybody's got them. Everyone. And if you say you don't have any, you're either lying or a sociopath.
They're those voices in your head. The ones that talk shit about you to your face. (For a voice actor, they're especially insidious because they sound just like you.)
I've got'em. They're loud. They're persistent. Persuasive AF.
Here's what mine say:
Read MoreA quick tip for creatives, solopreneurs, anybody who not only creates, but who has to go out and sell your product or service.
Read MoreIt was my fault.
I got a little case of the yips. A little bit of nerves. Panicked a little bit in the middle of the audition.
Let's just say it wasn't my best work, and for weeks I've been beating myself up about it.
Read MoreFinding an experienced, reputable expert coach is a foundational step in any performance oriented career. Finding one that’s a good match for the performer is part luck, part research, and part art. The combination of well-matched talent and coaching can do special things.
Read MoreYou can't try something once, suck at it, and claim it doesn't work. There are lots of great and valid tactics out there that if misused or not executed consistently and strategically over time...
Read MoreTo my Dad, it was more important to shake hands and do business again, than it was about winning. That’s always stuck with me. Here’s why…
Read MoreWhen I was a kid growing up in Baltimore, we had a chain of electronics and appliances stores called Luskin's. Jack Luskin was the seemingly affable company spokesperson and made himself known as "The Cheapest Guy in Town."
Read MoreAs Seth Godin said recently, there are two ways to solve a problem and provide a service, either with or without drama.
If you’re setting and managing proper, realistic expectations, then why are you on a constant diet of crisis management?
Read MoreAbout a decade ago, I was interviewing for a job, and the CEO of the company asked me a question, "What drives you?"
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